Friday, December 12, 2014

Interesting Video....The Verdict

Well, I received word back from Amway BCR (Business Conduct & Rules) about the previously mentioned video.

Their response was as I suspected, and I'll quote Cindy Thompson:

"This video is not approve for use and we will be addressing this with the indivdual"(sic)

I personally feel Amway has the right idea in that videos promoting the business have to be approved by the company.  I can't help but note the corporation didn't say it was unacceptable, they just indicated it wasn't approved.

Clearly in the video there is somewhat of a declaration being made here about how wealthy one can become by investing in books and meetings with high level Amway folks, yet virtually nothing about the products you are supposedly selling to people as an independent business owner.

Unfortunately Amway won't make any sanctions public which I've always disagreed with, but that's just my opinion. I do believe there's value in making a transparent consequence for this type of behaviour, but I'm acutely aware there could be other issues at play.

So...There you have it.  Amway promotional videos need to be approved, and this clearly doesn't fall under the guidelines the corporation has set in place.

Curious as to the method Amway contacts freedomfighterltd to request the removal of the non approved video.

Also curious as to what specifically in the video would not be accepted by Amway, and although I believe they're making the right call about this how do you suppose they can prevent this from continuing?

You don't have to look too hard to find videos about Amway that are similar in nature.  Amway can't control the internet, but can they control videos such as this which may or may not paint a realistic picture about the business?  

How could that be done?  Does it need to be done?

I have no answer, I simply pose the question.