Saturday, September 19, 2009

Amway, David Steadson, and the 50 Year Argument (did you get your Google Alert David?)

One of the things that the lunatic fringe defending Amway seems to do is harp on the fact that Amway has been around for 50 years so it's gotta be good.

Being in business for 50 years has been done by lots of companies big and small. Bottom line is, you need to have a reason for people to want to do business with you, and being around for 50 years isn't necessarily a good reason. You need to have something compelling people to want to do business with you.

How does this translate in the Amway business?

In North America, the Amway name has been dragged through the ditch plus is the subject of relentless ridicule in many circles. In my humble and informed opinion, this is because Amway was complicit to a number of abuses going on with unjustifiably high prices, as well as the motivational tools business which Amway did (and I personally think continues to do) nothing about.

Amway may be a good business across the Atlantic. I have no experience with it there. All I know is that the practices seem very familiar, and it didn't end well in North America for Amway. Furthermore, I believe Amway is continuing to decline on this continent, which is why they are investing so heavily overseas, hoping against hope that their reputation won't precede them.

That's why they've drastically changed their mantra about paying advertising money to their distributors. I can't watch a football game without seeing an Amway commercial! Anyone who I've seen respond to the commercials laughs because they think Amway is "a scam".

Point is, after 50 years, it's not much more than a running joke in North America among the vast majority of the populace.

In my opinion, it's going to take less than 5 years to have that same rep in the east.

50 years in business won't stop the truth from coming out. Moving your problems to other countries won't help either.

Fix the problem, or you'll run out of quitters sooner than later.

10 Comments:

Blogger Joecool said...

It might be significant or not, but about a third of Joecool's blog hits are from foreign countires. It is why I am dedicated to continue exposing the likes if IBOFB.

20 September, 2009 02:03  
Anonymous Anonymous said...

I did a Google search for Amway profits and ended up with this:

http://www.amwaywiki.com/Amway

You say Amway is declining but the sales data says a different story.

Why do you say Amway is declining?

And by the way, "humble" and "informed opinion" don't go together very well.

20 September, 2009 08:36  
Blogger rocket said...

Hello anonymous!

Thanks for dropping by!

First of all, do you know who runs the Amway wiki?

Yes, David Steadson/IBOFB, Amway's caped crusader.

You're free to believe whatever he puts in that site, and the context in which he uses his numbers.

I believe he is somehow compensated for his Amway defending efforts, but am not able to prove it in any way. I know Amway the company is profitable, I'm not convinced it's profitable for IBO's.

I didn't say Amway is declining, I said Amway is not much more than a punch line in North America, in my experience. You're free to disagree.

Are you an IBO? In what country?
What level are you at?

IBOFB is not a high level pin, yet seems to think building an Amway business isn't very difficult. I believe he is simply someone's response to Amway's dismal reputation.

Have a good day anon!

20 September, 2009 11:42  
Anonymous MichMan said...

Annon:

#1 Amway has NEVER disclosed "profits." Amway/Alticor/Quixtar and all of the related companies are privately held. And they have never once provided the information you claim is on Amway Wiki. Sales, yes. Profits, no.

#2 The post made it very clear that he was talking about sales in North America, not total world wide sales. US sales are down. US sales have declined substantially in the last ten years, while international sales have skyrocketed.

21 September, 2009 09:54  
Blogger Joecool said...

What's alos significant is why North American sales are down. I believe it is because Amway has a soiled reputation in the US. They tried to change their fortunes by changing the name to Quixtar. Apparently, it didn't work so now they are back to Amway. Amway's reputation has not yet been soiled in foreign countries to the same degree as the US, thus the growth. I believe eventually, the foreign markets will also become saturated as North America already is.

21 September, 2009 12:05  
Blogger quixtarisacult said...

Just as Joecool says, a large proportion of my readers are translating my blog posts into their native foreign language. By the tone the the recent USA Today article, Amway's bad reputation in the US has legs and prospective victims in Asia and elsewhere are finding out what this Amway swindle is all about.

22 September, 2009 11:00  
Anonymous Anonymous said...

Only Andhra Pradesh State police in India filed a criminal case against Amway. No other State police are not interested in filing criminal cases against such companies. We, Indians hope, that more people would file criminal cases when they lose in the rackets like Amway, Herbalife and others.

30 September, 2009 00:25  
Anonymous bath mateus said...

Wow it’s nice posting, I like it.Adding more information it will be better....
Bathmate

21 December, 2009 05:32  
Anonymous Make Easy Money Online said...

Hi,

Amway has definately been around for many years. I did join once and gave up like thousands of other distributors. The most successful distributors are the ones who started right from the very beginning. However, what the mind can conceive and believe, the mind can achieve. Thats my opinion.

29 June, 2010 19:14  
Blogger Shyam Sundar said...

Corporate Frauds Watch filed a writ petition in the Andhra Pradesh High Court against Amway. Amway India is in such a pitiable condition that it could not file an affidavit so far even after nearly a year. That is the state of affairs of Amway India. Yet the apologists boast that Amway is doing fine. HTTP://corporatefraudswatch.blogspot.com

23 October, 2010 10:28  

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